CC-BY-NC 4.0

Vape Shops: The E-cigarette marketplace

Steve Sussman 1  ,  
University of Southern California, Los Angeles, USA
Barker Bi-Coastal Health Consultants, Inc., Calabasas, California, USA
Tob. Prev. Cessation 2016;2(Supplement):11
Publish date: 2017-09-22
Submission date: 2017-08-16
Acceptance date: 2017-08-18
As the vape shop industry begins to be regulated by Local, State, and Federal agencies, it becomes more imperative to engage in research on this new sales modality of e-cigarette products, and to understand its functions and reactions to regulations. There are rather few currently published peer-reviewed papers in this arena. This introductory paper provides the background and introduction to the papers in this Special Issue. This is the first issue of its kind on vape shops that will increase the pool of research papers in this arena by a third, and provides marketing, vaping behavior, and policy-related information.
Steve Sussman   
University of Southern California, Los Angeles, USA, Soto Street Building, 2001 North Soto Street., Room 302A, 90032-3628 Los Angeles, CA, United States
1. Sussman, S., Garcia, R., Cruz, T.B. Baezconde-Garbanati, L., Pentz, M.A., & Unger, J. Consumers’ perceptions of vape shops in Southern California: An analysis of online Yelp reviews. Tob Induc Dis. 2014;12(22):9. doi: 10.1186/s12971-014-0022-7
2. Lee, Y.O., & Kim, A.E. ‘Vape shops’ and ‘E-cigarette lounges’ open across the USA to promote ENDS. Tob Control. 2015;24:410–412.
3. Dai, H. & Hao, J. Geographic density and proximity of vape shops to colleges in the USA. Tob Control. 2016;26:379–385. doi: 10.1136/tobaccocontrol-2016-052957
4. Klein, K.E. (2013). Health markups on e-cigarettes turn vacant storefronts into ‘vape shops’. BloombergBusinessweek. Available at: http://www.businessweek.com/articles/2013-10-03/healthy-markups-on-e-cigarettes-turn-vacant-storefronts-into-vape-shops (accessed Junuary 2013).
5. U.S. Department of Health and Human Services (U.S. DHHS). (2016). E-cigarette Use Among Youth and Young Adults. A Report of the Surgeon General. Atlanta, GA: U.S. DHHS, CDCP, NCCDPHP, OSH.
6. Bis research. Available at: https://bisresearch.com/industry-report/electronic-cigarette-market-size-forecast.html (accessed 8-12-2017).
7. E- CigIntelligence. Available at: http://ecigintelligence.com (accessed 8-11-2017).
8. Giovenco, D.P., Hammond, D., Corey, C.G., Ambrose, B.K., & Delnevo, C.D. E-cigarette market trends in traditional U.S. retail channels, 2012-2013. Nicotine Tob Res.2015;17:1279-1283. doi: 10.1093/ntr/ntu282
9. Huang, J., Tauras, J., & Chaloupka, F.J. The impact of price and tobacco control policies on the demand for electronic nicotine delivery systems. Tob Control. 2014;23:iii41-iii47. doi: 10.1136/tobaccocontrol-2013-051515
10. Stoklosa, M., Drope, J., & Chaloupka, F.J. Prices and e-cigarette demand: Evidence from the European Union. Nicotine Tob Res. 2016;18:1973-1980. doi: 10.1093/ntr/ntw109
11. E- cig. Available at: (http://ecigone.com/featured/future-history-e-cigarette-industry/ (accessed 4-19-2015).
12. Allem J-P, Unger JB, Garcia R, Baezconde-Garbanati L, Sussman S. Tobacco Attitudes and Behaviors of Vape Shop Retailers in Los Angeles. Am J Health Behav. 2015;39(6):794-798. doi: 10.5993/AJHB.39.6.7
13. Kong, G., Unger, J., Baezconde-Garbanati, L., & Sussman, S. The associations between Yelp online reviews and vape shops closing or remaining open one year later. Tob. Prev. Cessation 2016;2(Supplement):9. doi: 10.18332/tpc/67967
14. Sussman, S., Baezconde-Garbanati, L., Garcia, R., Barker, D.C., Samet, J.M., Leventhal, A., & Unger, J.B. Commentary: Forces that drive the vape shop industry and implications for the health professions. Eval Health Prof. 2016;39(3):379-388. doi: 10.1177/0163278715586295
15. Kamero, D. The battle between big tobacco and vape shops. Brit Med J.2014;39:g5810. doi: : 10.1177/0163278715586295
16. The Consumer Advocates for Smoke-free Alternatives Association (CASAA) Available at: http://casaa.org/About_CASAA.html (accessed 5-5-2016).
17. Vaporizer Views. Available at: http://www.vaporizerviews.com/box-mods/ (accessed 4-12-2015).
18. Barrington-Trimis, J.L., Gibson, L.A., Halpern-Felsher, B., Harrell, M.B., Kong, G., Krishnan-Sarin, S., Leventhal., A.M., Loukas, A., McConnell, R. & Weaver, S.R. Type of e-cigarette device used among adolescents and young adults: findings from a pooled analysis of eight studies of 2166 vapers. Nicotine Tob Res.2017:1-4. doi: 10.1093/ntr/ntx069
19. Chen, C., Zhuang, Y.I., & Zhu., S.H. E-cigarette design preference and smoking cessation: a U.S. population study. Am J Pub Health. 2016;51:356-363. doi: 10.18332/tpc/65229
20. Cheney, M., Gowin, M., & Wann, T.F. Marketing practices of vapor store owners. Am J Pub Health. 2015;105:e16-e21. doi: 10.2105/AJPH.2015.302610
21. Kong, A.Y., Eaddy, J.L., Morrison, S.L., Asbury, D., Lindell, K.M. & Ribisl, K.M. Using the Vape Shop Standarized Tobacco Assessment for Retail Settings (V-STARS) to assess product availability, price promotions, and messaging in New Hampshire vape shop retailers. Tob Regul Sci. 2017;3:174-182.
22. Grana, R., Benowitz, N., & Glantz, S.A. E-cigarettes: a scientific review. Circulation. 2014; 129:1972-1986. doi: 10.1161/CIRCULATIONAHA.114.007667
23. Ebbert, J.O., Agunwamba, A.A., & Rutten, L.J. Counseling patients on the use of electronic cigarettes. Mayo Clinic Proceedings.2015;90: 128-134. doi: 10.1016/j.mayocp.2014.11.004
24. Brandon, T.H., Goniewicz, M.L., Hanna, N.H., Hatsukami, D.K., Herbst, R.S., Hobin, J.A., Ostroff, J.S., Shields, P.G., Toll, B.A., Tyne, C.A., Viswanath, K., & Warren, G.W. Electronic nicotine delivery systems: A policy statement from the American Association for Cancer Research and the American Society of Clinical Oncology. J Clin Oncol.2015;33:952-956. doi: 10.1200/JCO.2014.59.4465
25. Digulio, S. AACR and ASCO jointly call for Federal regulation of e-cigarettes. Oncology Times.2015;37:28-29. doi: 10.1097/01.cot.0000461135.46923.8b
26. U.S. Food and Drug Administration. Available at: http://www.fda.gov/TobaccoProducts/Labeling/ProductsIngredientsComponents/ucm456610.htm (accessed 5-5-2016).
27. U.S. Food and Drug Administration. Available at: https://www.fda.gov/downloads/TobaccoProducts/Labeling/RulesRegulationsGuidance/UCM557716.pdf (accessed 8-12-2017).
28. Barker, D.C., Huang, J., Nayak, P., Mineart, C., Wagener, T., Leavens, E., Leischow, S., Omar, F., Diaz, M., & Chaloupka, F.J. Marketing practices in vape shops in nine cities in the U.S. Tob. Prev. Cessation ;2(Supplement):in press.
29. Garcίa, R., Sidhu, A., Allem, J.-P., Baezconde-Garbanati, L., Unger, J. B., & Sussman, S. Marketing activities of vape shops across racial/ethnic communities. Tob. Prev. Cessation. ;2(Supplement):in press.
30. Burbank, A.D., Thrul, J., & Ling, P.M. Characterizing retail ‘vape shops’: A pilot study in the San Francisco Bay area. Tob. Prev. Cessation. 2016;2(Supplement):6. doi: 10.18332/tpc/65229
31. Tsai, J. Y.-K., Bluthenthal, R., Allem, J.-P., Garcia, R., Garcia, J., Unger, J., Baezconde-Garbanati, L., & Sussman, S.Y. Vape shop retailers’ perceptions of their customers, products, and services: A content analysis. Tob. Prev. Cessation. 2016;2(Supplement):3. doi: 10.18332/tpc/70345
32. Rose, S.W., Cohn, A.M., Pearson, J.L., Johnson, A.L., Rath, J.M., & Villanti, A.C. Visited a vape shop? Prevalence and correlates from a national sample of U.S. young adults. Tob. Prev. Cessation. 2016;2(Supplement):4. doi: 10.18332/tpc/65203
33. Wagener, T.L., Shaikh, R.A., Meier, E., Tackett, A., Tahirkheli, N.N., Leavens, E.L., & Driskill, L. Examining the smoking and vaping behaviors and preferences of vapor store customers. Tob. Prev. Cessation. 2016;2(Supplement):5. doi: 10.18332/tpc/65150
34. Garcίa, R., Allem, J.-P., Baezconde-Garbanati, L., Unger, J.B., & Sussman, S. Employee and customer handling of nicotine-containing e-liquids in vape shops. Tob. Prev. Cessation. 2016;2(Supplement):7. doi: 10.18332/tpc/67295
35. Sears, C.G., Hart, L., Walker, K.L., Lee, A.S., Keith, R. and Ridner, S.L. A dollars and “sense” exploration of vape shop spending and e-cigarette use. Tob. Prev. Cessation. 2016;2(Supplement):10. doi: 10.18332/tpc/67435
36. Hart, J.L., Walker, K.L., Sears, C.G., Lee, A.S., Smith, C., Siu, A., Keith, R., & Ridner, L. Vape shop employees: Public health advocates? Tob. Prev. Cessation. 2016;2(Supplement):8. doi: 10.18332/tpc/67800
37. Sussman, S., Allem, J.-P., Garcia, J., Unger, J.B., Cruz, T.B., Garcia, R. & Baezconde-Garbanati, L. Who walks into vape shops in Southern California?: A naturalistic observation of customers. Tob Induc Dis. 2016;14(1):5. doi: 10.1186/s12971-016-0082-y