Smoking and the new trends in young women
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Department of Public Health and Infectious Diseases, Sapienza University of Rome, Rome, Italy
Publication date: 2023-10-08
Corresponding author
Marise Sabato   

Department of Public Health and Infectious Diseases, Sapienza University of Rome, Rome, Italy
Tob. Prev. Cessation 2023;9(Supplement 2):A84
Smoking and use of new products among young people is increasing in Europe. The Tobaccology Unit of Sapienza University of Rome (Italy) organises a yearly survey on Women’s day (the 8th of March) to gain a deeper knowledge into the habits and attitudes of young women towards smoking in order to devise new prevention methods to help young people stop or avoid smoking.

Material and Methods:
Since 2021, UNITAB has conducted three anonymous cross-sectional surveys on Google Forms administered to young people present at the time of social events organised on the University campus. Each survey consisted of 2 different sections aimed at collecting socio demographic data and studying people’s use and opinions on new tobacco products (especially Heated Tobacco Products (HTPs).

These surveys were completed by 663 young women with mean age 22.5 years. Preliminary findings showed that respectively in 2021, 2022, 2023, the percentage of smoking and/or using new products was quite stable (33.8%, 35.0% and 34.2%), while the percentage of women who reported to have tried HTPs increased from 18.4% in 2021, to 24.9% in 2022 and to 62.7% in 2023. The main reason to try these products was reported to be curiosity (24.2%, 36.1% 59.0% respectively in 2021,2022, 2023). Also, young women seem to use a great variety of products: traditional cigarettes, roll your own cigarette, electronic cigarette, and HTPs altogether. Interestingly, in 2023 puff bars were specifically reported among products used.

The use of new products is spreading, especially among young people. From a Public Health perspective, it is important to monitor trends and reasons for their use since the health impact is still to be assessed.

The authors have no conflicts of interest to disclose.
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